Labor Day Unlocks Builder Discounts: The Secret Deals You Won’t Find Online
Labor Day Signals Fall… and Builder Discounts
Labor Day isn’t just about grilling burgers and saying goodbye to summer. In the real estate world, it’s the unofficial kickoff to fall buying season — and that means deep discounts on new construction homes.
Here’s the dirty little secret most buyers don’t know:
Builders are not allowed to advertise their incentives on MLS, Zillow, or Realtor.com. That’s right. You’ll never see their real bottom-line pricing plastered online.
Why?
Because builders want to protect their “sticker price” for the neighborhood. But behind the scenes, they’re working deals — quietly — for serious buyers only.
• Sales reps in model homes aren’t just handing out discounts to tire-kickers.
• They want buyers who are pre-qualified or willing to apply with their preferred lender.
• That’s when the “secret menu” comes out — lowest pricing, rate buydowns, closing cost credits.
Where We Come
In As active agents in the North Dallas market, we’ve built relationships with these sales teams. They trust us. When we walk in the door with a qualified buyer, they’re willing to share their real incentives. You don’t get that kind of info just wandering into a model home on a Saturday afternoon.
A Real Example
We’re currently working with a buyer on a five-bedroom, four-bath, three-car garage home. Here’s what’s on the table:
• Priced at $583,000 (lowest per-square-foot they’ve ever offered in that community).
• $20,000 Labor Day bonus if the deal is signed this week.
• 3% seller-paid closing costs (do the math — that’s nearly $17,500 back to the buyer).
• 7-year fixed rate at 4.85% through the builder’s lender.
That’s serious savings — and it’s happening right now.
How to Win in Fall 2025
1. Call Sean and Blanca. We’ll start with your budget, location, and school district needs.
2. Leverage our builder network. We already know where the incentives are buried.
3. Act fast. The best incentives go to decisive buyers, not passive browsers.
👉 Remember: Active buyers win. Passive buyers sit on the sidelines and lose opportunities. This fall, don’t just look at homes — unlock the deals hiding behind the model home doors.
New Construction Homes
We have connections with great builders who are offering interest rates in the 5%’s and up to $25,000 in builder paid closing costs.
Would a Strategy call be helpful?
If you have future plans for real estate or relocating or exploring Mexico, don’t be shy! Book a zoom with us and let’s talk about it.
